Say What You Mean Part 4: Leverage

20th July, 2010 - Posted by janebeard

Business people – especially the ones in marketing and HR – looooove the word leverage. Their talks are full of how we’ll leverage assets, leverage people, leverage ideas, even how they’ll leverage the competition. Some of these speakers love the word leverage so much that, when I ask them what word they would use instead, […] Read More

Push Back

17th July, 2010 - Posted by janebeard

Yesterday, Steve Jobs gave a press conference on Apple’s response to complaints about the iPhone 4. We thought it was a terrific example of two things: making amends when you need to, and pushing back when you need to. Lots has been written about apologies, and what constitutes an “appropriate” apology. Here’s a good piece […] Read More